Wednesday, August 14, 2019

History Of Popular Culture

In Early Modern Europe festivals were the setting for heroes and their stories, to be celebrated by the populace. They posed a change from their everyday life. In those days people lived in remembrance of one festival and in expectance of the next. Different kinds of festivals were celebrated in different ways. There were festivals that marked an individual occasion and weren’t part of the festival calendar, like family festivals such as weddings and christenings. Some took place at the same time every year and ere for everyone, like community festivals like the different saints’ days. Pilgrimages took place all year round. Annuals festivals like Christmas and Midsummer always took place on the same day every year. In those days the average village in Western Europe celebrated at least 17 festivals annually, not counting family occasions and saints’ days. Some festivals, such as Carnival, lasted several days or sometimes even several weeks. In the Netherlands Carnival started every year at the 11th of November (St. Martin) and culminated in a big festival of ‘Dranck, pleijsier ende vrouwen’ (Drink, fun and women) at the end of the Carnival eriod, preceding the period of Lent. Festivals were meant to take the minds of the people off their everyday life, off the hard times and their work. Everyday life in Early Modern Europe was filled with rituals, both religious and secular. Songs and stories played an important role in their lives, although they sometimes adjusted the details of the legends and stories to fit the way they thought a certain festival should take place. Popular culture was mixed with ecclesiastical culture in many ways. The story of St. John the Baptist is a good example of this. The ancient ritual f bathing and lighting fires during Midsummer’s Eve was a remnant of a ritual from the pre-Christian period. Fire and water, symbols of purification, could be seen as the tools of St. John the Baptist, and therefore a combination of the two elements of popular and ecclesiastical culture was obvious. It looks as if the Medieval Church took over the festival and made it theirs. The same thing happened to the Midwinter Festival, which became linked with the birth of Christ, on 25 December. There are many more examples to be found, such as the connection between St. Martin and geese caused by the fact that the St. Martins Day (11 November) coincided with the period during which the people used to kill their geese in the period preceding the Christian period. Carnival plays a special role in popular culture in Early Modern Europe. It is a great example of a festival of images and texts. It was a popular festival, taking on different forms in different regions of Europe. Aside from regional variations, these differences were also caused by factors such as the climate, the political situation and the economical situation in an area. On a whole Carnival started in late December or early January and reached ts peak upon approaching Lent. The actual feast, taking place at the end of the festive period, could take days and would usually involve large quantities of food and drinks. The festival took place in the open air in the centre of a town or city. Within a region, the way Carnival was celebrated varied from town to town. The festival was a play, with the streets as a stage and the people as actors and spectators. They often depicted everyday life scenes and made fun of them. Informal events took place throughout the Carnival period. There was massive eating and drinking, as a way of ’stocking up’ for Lent. People sang and danced in the streets, using the special songs of Carnival, and people wore masks and fancy-dress. There was verbal aggression, insults were exchanged and satirical verses were sung. More formally structures events were concentrated in the last days of the Carnival period. These events took places in the central squares and were often organised by clubs or fraternities. The main theme during Carnival was usually ‘The World Upside Down’. Situations got turned around. It was an enactment of the world turned upside down. Men dressed up as women, women dressed up as men, the rich traded places with the poor, etc. There was physical reversal: people standing on their heads, horses going backwards and fishes flying. There was reversal of relationships between man and beast: the horse shoeing the master or the fish eating the fisherman. The other reversal was that of relationships between men: servants giving orders to their masters or men feeding children while their wives worked the fields. Many events centred on the figure of ‘Carnival’, often depicted as a fat man, cheerful and surrounded by food. The figure of ‘Lent’, for contrast, often took the form of a thin, old woman, dressed in black and hung with fish. These depictions varied in form and name in the different regions in Europe. A recurring element was the performance of a play, usually a farce. Mock battles were also a favourite pass-time during the Carnival period. Carnival usually ended with the defeat of ‘Carnival’ by ‘Lent’. This could happen in the form of the mock trial and execution of ‘Carnival’, (Bologna, Italy, 16th century), the beheading of a pig (Venice, Italy), or the burial of a sardine (Madrid, Spain). So what was the meaning of Carnival in Early Modern Europe? Was it merely an excuse for the populace to go crazy or did Carnival have a deeper eaning hidden behind the facade of food, violence and sex? Carnival was a holiday, a game. It was a time of ecstasy and liberation. The form was determined by three major themes: food, sex and violence. It was the time of indulgence, of abundance. It was also a time of intense sexual activity – tables of the seasonal movement of conceptions in 18th century France show a peak around February. Carnival was also a festival of aggression, destruction and desecration. It was the ideal time to insult or pester people who had wronged someone, often in the form of a mock battle of a football match. A time for paying off old grudges. Serious violence was not avoided and in most areas the rates of serious crimes and killings went up during Carnival. It was also a time of opposition, in more than one way. It opposed the ecclesiastical ritual of Lent. Lent was a period of fasting and abstinence of all things enjoyed by the people, not just food and drink but also sex and recreation. The elements that were taken out of life during Lent were emphasised during Carnival. All that was portrayed by the figures of ‘Carnival’ and ‘Lent’ (fat versus thin). Carnival was polysemous, meaning different things to different people in ifferent areas. In different regions, different heroes were celebrated. Sometimes elements were taken over from other regions. Carnival did not have the same importance all over Europe. In the north of Europe (Britain, Scandinavia) it was less important than in the rest of Europe. This was probably partly due to the climate which discouraged an elaborate street festival at that time of the year. In these regions, people preferred to elaborate the festivities during the Midsummer festival (St. John’s Eve). Two reasons for this are the pagan survivals that were stronger in these regions, partly because they were solated from the rest of Europe due to geographical obstacles, causing a lesser ecclesiastical influence, and the climatic situation as mentioned above. Carnival was a festival in extremis, but elements of Carnival can be found in every festival that was celebrated in Early Modern Europe. During the harvest season, all over Europe festivals and rituals were held. The harvest was celebrated, again, with elaborate drinking and eating, although in a more moderate way than the Carnival celebrations. All these festival had one thing in common: they offered the people an escape from their everyday life and a way to express themselves. It offered the people a way to vent their resentments and some form of entertainment. Festivals were an escape from their struggle to earn a living. They were something to look forward to and were a celebration of the community and a display of its ability to put on a good show. It is said that the mocking of outsiders (the neighbouring village or Jews) and animals might be seen as a dramatic expression of community solidarity. Some rituals might be seen as a form of social control, in a sense that it was a means for a community to express their discontent with certain embers of the community (charivari). The ritual of public punishment can be seen in this light, as it was used to deter people from committing crimes. Professor Max Gluckman used the African popular culture to explain the social function of the ritual of reversal of roles as it happened during rituals as Carnival. Similar rituals still occur in certain regions in Africa. Gluckman explains this ritual as an emphasis of certain rules and taboos through lifting them for a certain period of time. The apparent protests against the social order were intended to preserve and even to trengthen the established order. As a counter example Gluckman states that: â€Å"? in regions where the social order is seriously questioned, ‘rites of protest’ do not occur. † Riots and rebellions frequently took place during major festivals. Rebels and rioters employed rituals and symbols to legitimise their actions. Inhibitions against expressing hostility towards the authorities or individuals were weakened by the excitement of the festival and the consumption of large quantities of alcohol. If those factors were combined with discontent over a bad harvest, tax increases or other calamities, this ituation could get out of control. It could prove a good opportunity for people excluded from power to try and enforce certain changes. It is hardly surprising that members of the upper classes often suggested that particular festivals ought to be abolished. They felt threatened by the populace who during festivals tried to revolt against the ruling classes and change the economical situation they were in. The reform of popular festivals was instigated by the will of some of the ‘educated’ to change the attitudes and values of the rest of the population († to improve them†). This reformation took on different forms in different regions and it took place at different moments in time. There were also differences in the practices that were being reformed. Catholics and Protestants opposed to different elements of popular festivals and they did so for different reasons. Even within the Protestant movement, the views towards reformation of festivals and popular rituals varied. Missionaries on both sides worked in Europe to install their religious values in the local people. Reformers on both sides objected in particular to certain elements in popular religion. Festivals were part of popular religion or were at least disguised as an element of popular religion. The festival of Martinmas (11 November) was a good example of this. What were the objections of the authorities against these elements of popular culture in general and popular religion in particular? There were two essential religious objections. Firstly, the majority of festivals were seen as remnants of ancient paganism. Secondly, the festivals offered the people an occasion to over-indulge in immoral or offensive behaviour, at many occasions attacking the establishment (both ecclesiastical and civil). The first objection meant that reformers disliked many of the popular customs because they contained traces of ancient customs dating from pre-Christian times. Protestant reformers went very far in their objections, even denouncing a number of Catholic rituals as being pre-Christian survivals, considering the saints as successors of pagan gods and heroes, taking over their curative and protective functions. Magic was also considered a pagan remnant: the Protestants accused the Catholics of practising a pagan ritual by claiming that certain holy places held magical powers and could cure people. The reformers denounced the rituals they didn’t find fitting as being irreverent and blasphemous. Carnival and the charivaris were considered â€Å"the work of the devil†, because it made a mockery of certain godly elements the Church held sacred. The reformers thought people who didn’t honour God in their way to be heathen, doomed to spend their afterlife in eternal damnation. Flamboyance was to be chased out of all religious aspects of culture, and, where possible, out of all other aspects of life, according to the Protestant doctrine. In some areas, gesturing during church services was banned, as was laughter. All these things were seen as irreverent, making a mockery of religion. All these changes were introduced in order to create a sharper separation between the ’sacred’ and the ‘profane’. The ecclesiastical authorities were out to destroy the traditional familiarity with the sacred because â€Å"familiarity breeds irreverence. The objection against popular recreations stemmed from the idea that they were ‘vanities’, displeasing God because they were a waste of time and money and distracted people from going to church. This objection was shared by both the ecclesiastical and civil authorities. The latter mainly bjected because it distracted the populace from their work, which in turn affected the revenues of the leading upper classes, or from other activities that were benefiting the rich, reasons that would vary per region. Catholic and Protestant reformers were not equally hostile to popular culture, nor were they hostile for quite the same reasons. Protestant reformers were more radical, denouncing festivals as relics of popery and looking to abolish feast-days as well as the feast that came with it, because they considered the saints that were celebrated during these festivals as remnants of a pre-Christian era. Many of these Protestant reformers were equally radical in their attacks on holy images, which they considered ‘idols’. During the end of the 16th and the first half of the 17th century Dutch churches were pillaged by Protestants trying to destroy all religious relics and images (de Beeldenstorm). Catholic reformers were more modified in their actions; they tried to reach a certain modification of popular religious culture, even trying to adapt certain elements to the Catholic way of worshipping and incorporating popular elements into their religion. They insisted that some times were holier than others, and they id object to the extend to which the holy days were celebrated with food and drink. Some argued that it was impossible to obey the rites of Lent with proper reverence and devotion if they had indulged in Carnival just before. Catholic reformers also installed rules in order to regulate certain popular festivals and rituals, such as a prohibition on dressing up as a member of the clergy during Carnival or a prohibition on dancing or performing plays in churches or churchyards. Contrary to the Protestant reformers however, the Catholic reformers did not set out to abolish estivals and rituals completely. Civil authorities had their own reasons to object to popular festivals in Early Modern Europe. Apart from taking the people away from work or other obligations, the authorities feared that during the time of a festival, the abundance of alcohol could stir up the feelings of discontent the people had been hiding all throughout the year. Misery and alcohol could create a dangerous mix that would give people the courage they needed to rebel against authorities. This was a good reason for the authorities to try and stop, or at least control, popular festivals.

Tuesday, August 13, 2019

Mega events on their effct Essay Example | Topics and Well Written Essays - 1000 words

Mega events on their effct - Essay Example This work will take into consideration the Muslim event of Hajj as the central theme of discussion and aim to find the effect of Hajj on tourism industry in the region where this pilgrimage occurs annually. Literature suggests further research in the area of consumer behaviour in mega events tourism (Jago, 1997: 113). On the basis of this, it is important to understand the behaviour of those who attend such mega events. Value perceptions have been approached in mega events (Doukas, 2007: 62). However, further research is required to better understand religious mega events attendees’ behaviour, and particularly, value perceptions and place attachment. As far as the research gap is concerned, academic research to highlight the importance of place attachment regarding the holy places of Saudi Arabia is scarce. It is well-known that religion can contribute significantly to place attachment and this attachment is learned through performing rituals and visiting places (Mazumdar, & Mazumdar, 2004: 385-397.). Muslims from all over the world gather together at the holy cities of Saudi Arabia for performing rituals and visiting their sacred places; an act that contributes to their place attachment. It should be understood that place attachment in this case is different from others, since religious emotions are involved in this case. Therefore, place attachment serves additional purpose in this case. If tourists have a purpose of visit, other than entertainment, the behaviour and choices may differ. Since Muslims visit Saudi Arabia due to their religious beliefs, they have a special kind of relationship with this place. Research should be directed towards revealing the differences in behaviour of people if they have a place attachment different from the normal ones. Additionally, an analysis of the perceived value of this form of tourism is an area that has

Monday, August 12, 2019

Infosys in China Essay Example | Topics and Well Written Essays - 1750 words

Infosys in China - Essay Example These centers would look after new projects on software, IT and ITES (ICMR, 2006, p.9). The report deals with some of the issues faced by Infosys in China on its way to expansion and also the role of Global Delivery Model. It suggests measures for a better development in China and also other emerging countries. Background Infosys was started by a group of seven members in the year 1981. It incorporated with the name Infosys Consultant Private Ltd. From the very beginning Infosys was depended on the overseas business. The founder of Infosys, Narayana Murthy operated its business in India while the other seven went to US and started working for their corporate clients. Reebok was Infosys first US based client. The company earned revenue of Rs 1.2 million in 1981. 1981 was a period when India did not experience the growth of computers, so licensing of computers would take a longer period. Infosys did not have the space needed to install a computer, thus it hired a premise of a customer where the new employees would be provided training. It also concentrated in the fields like retailing, distribution, finance and telecommunications. Infosys has entered into a joint venture with Kurt Salmon Associate (ICMR, 2006, p.2). Infosys being the first company to get listed on NASDAQ stock exchange. It accounted a net profit of $US 152.1 million at the end of the quarterly result. USA is its main source of revenue; it is planning to expand in Europe and Asia. Infosys in china is merely focusing on its local clients. It has been recognized as one of the fastest growing company (IBEF, n.d., p.1). In the year 2000, 78% of revenue came from North America, 14.8% from Europe and only 1.4% from India. By 2005, Infosys mode of operation was proximity development, which consisted of 9 and off shore software development about 17, mainly operating in India. Infosys is also facing a tough competition from other It giants because of the liberalization that has effected India and its econo my (ICMR, 2006, p.3). An important achievement for the company came its way when it pioneered the Global Delivery Model. With the help of this model work can be done at places where it suited the most, its economical and least risk of acceptance. The company is using level 5 of CMM and PCMM. It has been awarded Asia’s Most Admirable Knowledge Enterprise in the year 2002. Infosys operates mostly in Bangalore, being the head quarter in India (Kochikar & Suresh, 2004, p.3). Issue Statement Factors that led to enter the Chinese Market In the year 2006, Infosys reported that it has achieved a milestone of US $ 2billion. Thus its revenue increased at a high rate by 33.5% in the financial year 2005-2006. But the subsidiary in China had suffered a loss of 83.9 million. The projected employee rate in China was in between 800-1000 but the China office had only 500 employees. Thus Infosys decided to enter the china market. In the year 2004, Infosys entered China as a part of its global extension plan. The reason behind Infosys entering China was the high demand of the employees due to globalization. Since the demand is rising there prevails a shortage of manpower. NASSCOM estimated that there would be a shortage of 250000 employees in the IT sector. Thus china was the option for Infosys as it’s comparable with India in terms of salary and quality of

Sunday, August 11, 2019

The Problem of Adder-Tariff-Scheme in Thailand Essay

The Problem of Adder-Tariff-Scheme in Thailand - Essay Example This paper illustrates that Thailand is one of the successful countries that have made the progressive step in the use of solar energy in South East Asia. The government of Thailand has implemented photovoltaic support programme, which aims at increasing their renewable energy targets. This project has been made possible due to their outstanding policies that they have put in place. The country currently is in the process of implementing policies that will increase the solar energy production from 1,000MW to 3,000MW by the next years to come. These policies come after the government of Thai fails to accept the introduction of feed-in premium. The policies include the solar rooftop programme and community solar-based programme, which is still in development stage. The research shows that the government of Thailand spent many billions importing energy in the neighboring countries.This indicates that the country will continue spending a lot of money in the energy sector due to the risin g demand for the energy supply. This will increase the cost of dependency in foreign energy due to a projected rise in global energy prices. The research advocates for access to affordable and sustainable energy in Thailand. The major interest involved in energy systems are the difficulties that most developing government face in getting access to the energy. Therefore, for the government to improve its access to energy the previous endeavors of the energy department in order to pave way for new technology in the sector to be successful.

Cultural concerns in healthcare Essay Example | Topics and Well Written Essays - 750 words

Cultural concerns in healthcare - Essay Example Cultural competence in nursing can be defined as the ability of a nurse to meet the requirements and wishes of all kinds of patients regardless of the color of their skin, religious conviction, or even language. In this presentation, we will focus on Asian Americans and Islam in relation to cultural concerns to healthcare. Culture plays a significant role in healthcare today. Different cultures have diverse viewpoints or ideas on the reasons behind each and every disease or medical condition. In addition, different cultures have their own ideas in regard to management and curing of particular diseases, and have their own healers or traditional doctors. Therefore, all strategies aimed at eradication and treatment of diseases within the society ought to countenance with cultural beliefs. To understand cultural concerns in healthcare, let us focus our attention on a specific cultural practice and belief relating to the Asian Americans. An assertion by Yoo, Le and Oda (2012) elucidate Asian Americans cultural beliefs on the origins of illnesses. They posit that "An individual illness may have a spiritual explanation whereby an individual was being punished for his sins or possessed by an evil spirit, an imbalance of hot and cold caused by not enough off one kind of food or the other, a weakness of the will, an imbalance of the vital energy, or a magical explanation, such as an evil eye" (p. 271). According to Dayer-Berenson (2011), Muslims require their women to cover their bodies completely except the face and hands. In healthcare therefore, this practice ought to be respected. Since some forms of medical examinations have to be done in hospital attire, the hospital staff should avail hospital attires that covers their bodies completely in accordance with their religion. However, some hospitals allow Muslim women to retain their own attires in cases where the hospital is unable to avail an

Saturday, August 10, 2019

Speech presentation or Example | Topics and Well Written Essays - 1000 words

Speech or Presentation Example The purpose of this speech is to enable audience to exactly know about the importance of customers, they hold for any business. After the speech, audience will know basics of why maintaining good relations with customers is important, how customer relationship management can be implemented in brief and how it can benefit an organization. Customers, being the wage payers of employees, are very important for each and every employee of an organization. Especially, people in marketing and sales department should be well aware of their importance. Customers should be treated well, not only when they are making their purchases but also after the time since the post purchase care shown by businesses towards their customers is an important tool to attract customers for being loyal with the organization and repeat their purchase. Existing or Old customers hold key importance for businesses. Studies have proved that the most effective area of revenue generation for businesses is to attract existing customers. But even then most businesses think that once a customer has made the purchase, he or she is bonded with the organization which ultimately results in to the loss of customer base and number of clients or customers for an organization starts shrinking. Customers are very sensitive to organization's behavior with them. There can be many reasons a customer may feel bad about an organization and wishes not to repeat his or her purchase with the organization. They might think that the organization is no more fair or justified with its offering, or organization is unconcerned with the issues and problems they had from their previous purchase, or a competitor of their previous seller has offered a better product or service. Customers, if find an organization trustworthy, are very eager to repeat their purchase with this organization since it reduces their time for decision making their purchase. They had an experience with the organization's product or service and they are confident and satisfied with the organization's offering; these things provide them an ease of mind in their purchase decisions which ultimately transform into repeat purchases. It is always feasible for an organization to work for attracting its existing customers since: "Repeat customers spend 33% more than new customers. Referrals among repeat customers are 107% greater than non-customers. It costs six times more to sell something to a prospect than to sell that same thing to a customer (Laura Lake, 2007)". Before implementing customer relationship management in an organization, management should know, "what is the actual problem with the existing handling of customers that initiated the need for customer relationship management" (Management-crm, 2007) "Customer Relationship Management (CRM) is a process companies use to understand their customer

Friday, August 9, 2019

Implementing & Executing Strategy in the Global Marketplace Essay

Implementing & Executing Strategy in the Global Marketplace - Essay Example Aside from the key reasons for outsourcing, other benefits are also evident in applying this practice to one's business. Most notable of these is the advantage of getting a higher level of experience. The subcontracted business revolves around giving high quality services provided by experts. They need to constantly upgrade their services to maximize their potentials and lead the competition. Instead of employing experts to do the jobs of minimal importance as compared to the really significant ones, through outsourcing, businesses can now avail quality services on its non-core operations (Ouzts, 2003). This is the very reason why the founders of ODW Logistics, Inc, based in Columbus, Ohio, established a business that capitalizes on the need of their client's outsourcing needs. They have been offering "excellent logistics services to billion dollar companies" since 1972. Their product line includes warehousing and product distribution. They boast of devising "efficient and cost-effective material handling solutions" and supply "facilities, staffing, warehouse management systems, and all the rolling stock operating equipment" (ODW Logistics Website, 2006). Given the nature of outsourcing and the list of their service, ODW Logistics can definitely help in global firms' vision of gaining competitive advantage. If it is committed enough to produce excellent quality warehousing services, their clients will really feel ODW's excellent contribution enhancing their performance. Solving warehouse problems of most companies is probably the most significant contribution they can give. Materials handling is a very tedious and costly task that usually belongs outside the core operations of most companies. Unless a company is in the retailing and other industries where effective warehousing is extremely important, warehousing consumes huge amount of money and effort that should have been spent in improving the performances in other core operations. With 30 years of experience in this industry, ODW Logistics has proven to be one of the most trusted names in providing warehousing solutions to other companies. Another issue concerning warehousing in other companies is the lack of affordable warehousing space. Procuring and maintaining considerable amount of space for product inventory is a problem for most companies. Aside from the cost of maintaining the warehouse site they likewise need manpower and technology that they are not familiar with. With its Ohio campus that spans 82 acres, six buildings, 170 dock doors and a 400-trailer capacity yard. The campus also offers a 150,000 square foot container freight station as well as rail service, food grade facilities. All in all, ODW Logistics has 2 million square feet of distribution facilities all over the United States, it has enough resources to give hands-on and practical solutions to their client's warehousing problems. Another service feature that would give to its clients is the state-of-the-art technology that ODW Logistics uses in its operations. Its Warehouse Distribution Logistics System (WDLS) efficiently monitors inventory movement